But the Encore GX also competes with everything from the Soul to the Subaru Crosstrek, Hyundai Kona and Mazda’s CX-30 to higher-end small-fries like the Mini Countryman and Lexus UX, though it costs much less than they do. It hasn’t changed since 2021, and 2023 will be its final outing. For one thing, there’s another Encore, the non-GX, that Buick is still selling nearly a decade after it first hit the streets. Yes, it is, and the market for vehicles like the Encore GX is quite crowded. He shrugged and said, “That’s still a thing?” To a late 20s-ish buyer it probably already has asking my nephew, an avowed car nut, what he thought of Buick. Were it not for overseas markets Buick would’ve gone the way of Pontiac or Plymouth. In fact, this vehicle is majority built not in the U.S.A., where Buick once stood as a shorthand for “social climber,” but in South Korea. While the Koreans are building big loyalty here, Buick still exists in this country because of its huge success in China. Buick’s claim to fame is a fancier aesthetic, but brands like Hyundai and Kia are clearly busting their tails to create compelling design language and backing it up with quality, while Buick seems to be phoning it in. It’s not going to make any near-luxury competitor (like Acura or Volvo) sweat with worry and you could easily make the case rivals like Kia’s Soul can be had for less dough and are just as pragmatic for urban use with an edge in interior design. The argument stands that the 2023 Buick Encore GX is neither fish nor fowl.
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